2024 Toyota RAV4 Prime
RAV4 PRIME
Electrifying Performance Efficiently Powered
Sporty, versatile, and connected. Get into our most powerful RAV4 yet, with 302 net horsepower, cutting-edge technology, and a whole lot more. Best of all, you can choose to plug it in, gas it up, or both. With a full tank and a full electric charge, RAV4 Prime delivers a total combined driving range of up to 979 kilometres*. Available in two unique models.
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A TRUE PERFORMER
Tuned with responsiveness in mind, RAV4 Prime's powertrain rockets this SUV from 0 to 60 in an estimated 5.8 seconds. Its Electronic On-Demand All-Wheel Drive is able to send power to all four wheels, so every press of the throttle produces instant torque and thrilling acceleration. The available steering wheel-mounted paddle shifters help put this power directly into your hands, delivering even more exhilaration every time you get behind the wheel.
LOOKS THAT THRILL
RAV4 Prime's aggressive front end makes a dramatic statement, highlighting its sport-style headlights, front lower spoiler and unique vertical LED accent lights. Available two-tone 19-in. alloy wheels bring the right blend of performance and style. Further amplifying RAV4 Prime's style are color choices like an available two-tone roof and the new-to-model Supersonic Red color. 64 So, no matter how you choose to equip your own RAV4 Prime, it's sure to make a powerful statement wherever it goes.
A DRIVER'S SPACE
RAV4 Prime's cabin was tailored for the spirited drive, with everything designed to help keep you in full control. An available all-new 9-in. multimedia display places your entertainment, maps and more at front and center. Loaded with tech features, RAV4 Prime comes standard with Amazon Alexa, as well as Android Auto™ 67 and Apple CarPlay® 62 compatibility. And the available Head-Up Display (HUD) puts key driving information right on the windshield, so you can keep your eyes on the road ahead.
TWO WAYS TO STAY IN CHARGE
City trips. Road trips. No problem. When fully charged, RAV4 Prime has up to an estimated 39 miles of thrilling, EV-only driving. And this sporty SUV also has an impressive manufacturer-estimated 90 MPGe. 68 Thanks to the ability to seamlessly select between EV and hybrid modes, RAV4 Prime is ready to go wherever your mind takes you.